All Posts Decoding Distribution
How to ensure a continuous supply chain for your General Trade sales organization?
Here’s where communication with all channel partners as well as outlets plays a considerable role.
Here’s where communication with all channel partners as well as outlets plays a considerable role.
Why then, in a world where engaging directly with consumers is not just possible but essential, are brands still content with keeping their retailers –the face of the brand to the consumer – at arm’s length?
Technology has been a critical driver of change for FMCG companies, and 2020 may see them ramping up their technological transformation.
Today brands need to build a team capable of adopting and leveraging the capabilities of tech tools to derive greater success and conquer new territories faster and more easily.
This article tells you towards a couple of the best predictions out there and help you figure out how you can future-proof your consumer brand to align with those predictions.
If you think the technology is working for us, make it work better, If you think that the technology isn’t working for us, then you need to make it work.
The consumer is probably the most important word in ‘Consumer Product Goods’ or CPG companies and it has never been more true than today.
In this blog we found how digital is the force that helps you overcome gravity to then move to the next orbit of growth.
This is a question Mobisy’s CEO Lalit Bhise often faces when he takes the company’s flagship product Bizom.
Simple hacks have helped Bizom’s customers increase their sales force’s productivity by 70% and more.