Improve on-ground execution and sales force productivity
Beat Optimisation maximises the scope of sales & ensures maximum outlet coverage
Create data-driven journey plans for every sales representative
Maximise Coverage
Minimise travel time between outlets with right-beat sequencing, to maximise market coverage.
Equitable Sales Target
Optimise every beat based on outlet potential and distribute opportunities evenly amongst sales teams.
Maximise Sales Value
Boost sales in each geography by better servicing KROs (key retail outlets).
Balanced Approach
Find the right mix of sales potential and outlet coverage to amplify sales productivity.
Gain maximum benefits with the best retail beat planner
Improve service levels for different outlets categories and KROs.
Scientifically design journey plans to maximise sales per beat.
Increase sales reps' productivity by reducing travel time and cost per salesperson.
Identify & remove duplicate beats from the system.
Ensure there is proper outlet coverage.
Let every beat lead to profitability. Leverage Beat Optimisation to omit sales stagnation.
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Frequently Asked Questions (FAQs)
What is Beat Optimisation, and how does it impact sales?
Beat optimisation is a strategic route planning tool that aims to enhance sales representatives' efficiency and productivity by creating data-driven journey plans. By optimising the sequence of outlets visited and tailoring plans to outlet potential, Beat Optimisation minimises travel time and maximises market coverage. This results in increased sales opportunities and better service for key retail outlets.
How does Beat Optimisation ensure maximum outlet coverage?
Beat Optimisation ensures maximum outlet coverage by carefully designing journey plans for sales representatives. The process prioritises outlets with the highest potential and strategically arranges the visit sequence. This minimises travel time between outlets, allowing sales teams to engage with more outlets within the same time frame.
How does Beat Optimisation cater to different outlet categories and KROs?
Beat optimisation allows for the customisation of journey plans based on outlet categories and Key Retail Outlets (KROs). This enables sales reps to provide tailored services, ultimately improving service levels and fostering stronger relationships with clients.
How does Beat Optimisation impact sales representative productivity?
Beat optimisation significantly boosts sales reps' productivity by reducing travel time and cost per salesperson. With optimised journey plans, reps spend more time engaging with clients and less time on the road, leading to increased sales opportunities.
How does Beat Optimisation identify and eliminate duplicate beats?
Beat optimisation employs data intelligence to identify duplicate beats in the system. By eliminating redundancy, the sales process becomes more streamlined, avoiding wasted efforts and resources.
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