Finding A-un No Kokyu In Supply Chain

Think of the person you’re most compatible with in life. Now think of your phone. Are you as compatible with that person as you are with your phone?

Of course, you’re more attached, appreciative, and caring towards that person than your phone. But are you really more compatible?

It’s a weird reality.

Controlling technology is a no-brainer. But how can you possibly control the harmony between you and another person continuously?

Yet it turns out that you can with practice. Japan, one of the world’s leading economies and a master in building business relationships, has termed this A-un No Kokyu – a practice of creating a high level of harmony between individuals without any verbal or physical expression.

Every musician in the world does this. Singers know exactly when the music will change. Guitarists know exactly when the drummer will roll, and so on.

But can you do it too? Not with one person or a gang. But the entire supply chain!

Can you know exactly what your salesman will sell today when he steps foot in the market?

How much do you know about what your consumers want and need right now?

Do you know exactly what your distributors’ biggest business problems are this month?

How can you tell the junior sales manager exactly what to do when sales in a particular market drop?

Do you have a speck of knowledge about why the retailer who’s selling some of your brands for years is now reducing his stock limit?

Is this level of harmony at such a scale even possible?! Moreover, do you even have the bandwidth?

Turns out, if you have a connected digital sales and distribution ecosystem, it is possible with no pressure on your time. Here decisions are not subjective but rather data-based. Hence, actions don’t need to be merely immediate, but intelligent too.

So that a salesman knows exactly which product lines, SKUs, and quantities every store needs, even before the retailer says hello.

You can know and plan your sales according to your consumers’ demands. Distributors have the solutions to their problems right in front of their screens. New managers have advisors with them 24×7, showing them what can go wrong, what is going wrong, and how to fix what.

And even though you haven’t met 5% of your retailers in person, with digital sales tech every movement in the market gets recorded.

600+ leading businesses across APAC, the Middle East, and Africa are trying to build this harmony within their supply chain with 360° RTM technology, because as one of the smartest people to walk this Earth said – The leader is one who, out of the clutter, brings simplicity … out of discord, harmony … and out of difficulty, opportunity. (Albert Einstein)

So are you this kind of leader, or just another leader?

How can your leadership build A-un No Kokyu in your supply chain? Get in touch with RTM experts at marketing@mobisy.com to find out.